[USA] The Seaweed Bath Co., an Austin-based company that crafts natural seaweed-based hair, bath, body and skin care products, announced today that Jennifer Ellis has joined its team as Vice President of Sales.
“Having Jennifer join the company as a key executive is an inflection point for our business. Her track record of successfully building and managing sales teams in hyper-growth companies is what attracted us to her.” said Adam Grossman, Founder and CEO of The Seaweed Bath Co.
Jennifer joins the company after spending the past twenty-five years influencing and directing the strategic thought, sales, and management efforts of natural products companies within the Natural/Organic and Grocery/Specialty channels. Most recently, she served as Vice President of Sales on the Aura Cacia Brand at Frontier Co-op. Prior to Aura Cacia, Jennifer was Vice President of Client Services-HBC at Natural Specialty Sales. Jennifer has a proven track record in creating and managing detailed sales strategies to take brands to the next level.
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